So the modern art keeps pissing people off, and they've hired people to pass as ordinary museum-goers and try to manage the mood. I'm slightly offended by this ruse, but also charmed that there is a job like this, which I think would be a really nice day job for a struggling artist or actor.
Over on Instapundit, Ann Althouse is shocked - shocked, I say! - that the Guggenheim hires people to explain contemporary art to visitors. I believe the term for these cunning folks is "doyen," and they're just about everywhere I go in the Guggenheim, doing, well, what one expects: explaining what the art means. This is no different than having a teacher along, informally speaking, on a class trip.
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